Post by Reground

Ever wondered what it takes to crack 250 wheels off wheelie bins? 👀♻️ While most people never think twice about the wheels underneath their bin, we're working to make sure they don't end up in landfill at the end of their life. For years, bin wheels have followed a pretty linear path: imported, used, then discarded. We're helping change that by recovering end-of-life wheels and turning them into new ones right here in Victoria. It's not the most glamorous part of the circular economy... but it's proof that some of the biggest opportunities can be found in the places we least expect. A small wheel but a much bigger opportunity. 💚

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