Post by Raisely

Name: Protect revenue even when donor counts hold: focus on average gift size. Between 2024 → 2025, media
Uploaded: 2026-03-19T21:00:06.393Z
Channel: Raisely
Description: Protect revenue even when donor counts hold: focus on average gift size. Between 2024 → 2025, median average donation size declined across most campaign types. Individual drops were modest, but at sc

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Protect revenue even when donor counts hold: focus on average gift size. Between 2024 → 2025, median average donation size declined across most campaign types. Individual drops were modest, but at scale they add up. What you can do in 2026: ✅ Strengthen value + impact messaging so donors feel the “why” ✅ Reduce friction in the giving experience (especially mobile) ✅ Double down on resilient channels and reposition the ones sliding Download the Fundraising Benchmarks Report for the breakdown by campaign type + region. https://hubs.ly/Q03-w_Pf0 #Fundraising #Nonprofits #DigitalFundraising #DonorExperience

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