Post by PubMatic

Name: As the industry gathers at #Cannes next week, we're particularly excited about conversations with pa
Uploaded: 2026-06-19T16:25:04.830Z
Channel: PubMatic
Description: As the industry gathers at #Cannes next week, we're particularly excited about conversations with partners like Untapped Growth who are fundamentally reimagining how agencies buy, plan, and grow. In

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As the industry gathers at #Cannes next week, we're particularly excited about conversations with partners like Untapped Growth who are fundamentally reimagining how agencies buy, plan, and grow. In our latest Executive Dialogues video, PubMatic's Rajeev Goel and Untapped Growth's Ryan Ricci on what changes when agentic buying moves from automation to simplification: agencies consolidating from 15+ partners down to 4, reclaiming time from tactical work to drive strategic growth, and compressing the value chain. The future of the agency isn't faster media buying. It's strategic partnership. Watch here: https://lnkd.in/eGxF28RN #Advertising #AdTech #Programmatic #CannesLions

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