Post by PRAKASH KUMAR KHATUA
Ex- GNC India | Ex-PMO (BlueKraft Digital Foundation) | Ex-Fitline India
Behind every finished film is a story you don’t see. This GNC India project was special not because it was easy, but because it tested us at every step. I shot this film🎥 GNC RESOLUTION ACT 2026 The thought, vision, and script came from Deepak Kumar boss and a constant source of motivation. Lucky Kumar directed the film, and we discussed this project countless times. The Mumbai shoots were handled by Rohit Kadam , who took care of all the cinematography there. The timeline was extremely tight. Every day meant Google Meets, as the few team members and editing team were based in Mumbai. We needed: • Manpower • Equipment • Locations When we approached agencies, the quotations were far beyond our budget. At one point, Lucky Kumar and I felt the time was too short and execution would suffer so we honestly informed our boss, while Christmas Sale and New Year Sale videos were already running in parallel. That’s when Deepak Kumar motivated us again. It felt like fuel being added to the fire🔥 Then we restarted: • Location hunting (the Airbnb we were about to book got taken at the last moment) • Actor & actress casting (availability was a challenge in such a short time) • Finally, we approached our in-house corporate colleagues and moved forward After the shoot came the toughest part editing. Multiple changes, tight deadlines, and relentless effort. Huge respect to Shashikant jaiswar Manas Joshi who worked day and night to bring this together. 🎥 The outcome is what you see today. Grateful to everyone who made this possible: Yash Adlakha @Kanika , Ramneek Kaur , Sahil Chawla Prashant Sharma , Vikram Singh @Gyan, Mohit Sharma , Lokesh Kumar , @Anand 🙌 And team GNC India OneGuardian Brands This project brought: ✔ A lot of learning ✔ True teamwork ✔ A memorable experience
Video Content