Post by Piotr Osiński

CCO VML Poland

While the Cannes Lions Agency of the Year title may appear to be the result of a single project, I see it as the outcome of hundreds of decisions behind it. Decisions about who we hire. How we develop our people. How we bring together creativity, AI, technology, commerce and business. And, above all, the belief that at VML, creativity is not the responsibility of one department-it is the ambition of the entire organization. That is what enables us to create work that earns the industry's highest recognition and consistently competes on the world stage. Dariusz Andrian, Jon Cook, Debbi Vandeven, Bas Korsten, Jaime Mandelbaum, Jennifer Aston, Lauren Lafranz, Dawid Szczepaniak, Paweł Loedl, Ewa Lechowska, Magdalena Brejnak-Kowalska, Katarzyna Tomalska, Katarzyna Smurzynska, Natalia Krzyśków, Monika Brzózka, Rafal Wasyluk, Jakub Mikuś, Kamil Dmowski, Tomek Szkodziński, Krzysztof Bajkowski, Piotr Friedberg, Anna Laskowska-Majewska, Michał Komiszke, Damian Siemkowicz, Maciek Kozina, Damian Kitowski, Patrycja Rusnak, Natalia Borawska, Robert Antolak, Joanna Paździórko, Sławomir Bełch, Janka Szwykowska.

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