Post by Perrigo Company plc
111,498 followers
Proud to support runners at the Marathon of Rotterdam On 11 and 12 April, Rotterdam came alive with thousands of runners pushing their limits and Compeed® was there every step of the way. We choose to sponsor events like the Marathon of Rotterdam because they reflect what our brand stands for: supporting active people at key moments, when performance, perseverance and recovery come together. As an official sponsor, Compeed® supported runners throughout the entire race weekend: • Before the race, by including Compeed® samples in the race envelopes for all 10 km participants, ensuring runners were prepared from the start. • Along the course, with Compeed-branded supporter signs, kilometer markers and an OOH campaign across the city’s hotspots, motivating runners step by step • At the finish square with ice foot baths, helping runners recover after giving it their all By being present both before, during and after the race, we connected with runners at moments when foot care truly makes a difference, bringing our brand promise to life in a meaningful and tangible way. A strong example of how Perrigo brands support active lifestyles, on the course and beyond. #WeArePerrigo #Compeed #MarathonRotterdam #ActiveLifestyle #TeamPerrigo