Post by Penrith City Council

Penrith City Council is leveraging partnerships to advocate so Western Sydney can realise its potential. Council is a proud member of The Parks group of Councils. In his role as Chair of The Parks Mayoral Forum, Mayor Todd Carney outlined the important role Western Sydney plays as a stand-alone destination at the launch of the Committee for Sydney's new Sydney Global report. Beyond the Postcard: Unlocking the Economic Power of Sydney's Brand quantifies the economic opportunity of telling a more unified story about Sydney to the world. Closing the gap to match performance and perception could be worth up to $3.3 billion per year to the economy. Sydney isn't just a harbour and beaches. The Parks councils are working together to better tell the story of Western Sydney's rich culture, vibrant nightlife, and burgeoning economic opportunities. #WesternSydney #PositivelyPenrith