Post by PEAK | SportsTech Conference

What does it take to turn fan data into real revenue and loyalty? Kyle Eichman has spent more than two decades answering that question across sports, entertainment, and technology. Now Director, Sports Management Solutions at Comcast Technology Solutions, he focuses on helping teams and leagues connect data, distribution, and fan experience into a unified growth strategy. With over 25 years of leadership experience, Kyle has built and scaled marketing, CRM, and analytics systems that turn fragmented fan touchpoints into connected customer journeys. During his time with the Sacramento Kings, he led initiatives that unified ticketing, digital, and in‑arena engagement, creating a more cohesive and personalized fan experience. Earlier in his career, he oversaw large‑scale loyalty and experiential programs in Las Vegas, bringing a deep understanding of how engagement drives long‑term value. His experience includes: 🏆 Director, Sports Management Solutions, Comcast Technology Solutions 🏆 25+ years across sports, entertainment, and technology 🏆 Former leader of marketing, CRM, and analytics for the Sacramento Kings 🏆 Specialist in fan engagement, data strategy, and revenue growth 🏆 Experience across gaming, hospitality, and large-scale loyalty programs At PEAK, Kyle will join two sessions, sharing insights on the Flyers app build and how technologies like smart navigation and conversational AI are driving real commercial outcomes, while also moderating a discussion on how infrastructure across identity, distribution, and data is shaping modern fandom and turning engagement into measurable growth. 🎤 Catch Kyle live at PEAK 2026 in Las Vegas, The Global Home of SportsTech and Innovation - peakconf.com 🗓️ April 20–22, 2026 | Fontainebleau Las Vegas