Post by Paul Bonroy

I’m honored to have contributed to the World Life Insurance Report 2025, drawing on the years at Allianz Benelux, to share practical, front-line lessons on what it takes to untangle today’s customer experience challenges. Capgemini’s analysis reflects input from 6,186 customers across 18 countries and >200 executive interviews in 16 markets across the Americas, Europe, and APAC.   📌 What stood out to me:   - Penetration is declining in mature markets; many consumers are only mildly interested in traditional products. - Legacy technology remains a major barrier to meaningful change. - Only 5% of life insurers deliver quantifiably best-in-class customer experience — and they convert that into higher satisfaction, lower costs, and stronger growth.   As demographic and economic shifts redefine life milestones, we must rethink how we engage younger generations — especially the under-40 segment. A bold path forward:   - Embed living benefits at the core of offerings - Equip advisors with AI-powered guidance - Build ecosystem partnerships to meet customers where they are   I encourage you to download and read the report for more insights: https://lnkd.in/e6y-v2Qj   Grateful to collaborate with colleagues and industry leaders. Capgemini Financial Services, Jan Verlinden, Patricia Boydens   #LifeInsurance #WLIR26