Post by Parfums Christian Dior

At Parfums Christian Dior, we take actions toward reducing the environmental impact of our innovations. The new Dior Forever design, features a thinner, 27% lighter and up to 40% recycled glass bottle associated with a 100% recycled cap. These improvements contribute to a 18% lower carbon footprint¹. ¹Estimation of CO2 gain of packaging materials and manufacturing compared to the previous 30ml bottle using the Askor tool. #Dior #ForeverFoundation #DiorBeauty #Makeup