Post by Paradox Communication Consulting

https://lnkd.in/eaCiUDkh What if the expertise you’ve spent decades building is already the foundation for a successful coaching practice? In this episode, Cam sits down with his father, Dr. Darren Lawson, to explore how coaches and consultants can build a compelling offering without reinventing themselves. Darren shares his 35+ year journey from higher education professor and dean to communication consultant, executive coach, and fractional leader, highlighting how his academic expertise became a competitive advantage rather than something to overcome. They discuss how to identify the real problems clients will pay to solve, why communication breakdowns often stem from either structure or people, and how great coaches create value by helping leaders gain clarity, alignment, and traction. Darren also unpacks the role of facilitation, emotional intelligence, and servant leadership in helping organizations navigate complex challenges and create lasting change. Biography Dr. Darren Lawson is the founder of Paradox Communication Consulting, where he helps organizations improve communication, strengthen leadership, and navigate change. With more than three decades of experience spanning higher education, executive leadership, consulting, coaching, and organizational development, Darren brings a unique blend of academic rigor and real-world application to his work. He holds a PhD in Communication Studies from the University of Kansas and specializes in helping leaders diagnose organizational challenges, create alignment, and build healthier, more effective teams. Links Connect with Darren on LinkedIn: https://lnkd.in/ePCTawb9 Learn more about Darren’s work: https://lnkd.in/ef4HJ7rz Learn more about Anthony Giddens:  https://lnkd.in/eSDFFyCG Use code AC20 for 20% off Ninety: https://lnkd.in/e4PfRj-B Join our free LinkedIn community: https://lnkd.in/gYreV_C3