Post by Panos Panay
Senior Vice President, Devices, Alexa, and Leo at Amazon
UK customers, we hear you loud and clear 🇬🇧. Alexa+ Early Access is rolling out to British customers starting today. Pumped to see customers get this. Our Cambridge tech team built Alexa+ to be authentically British and tuned in to how people from across the country actually communicate. She knows what a "cuppa" is, understands 40 UK dialects from Geordie to Scouse, and may even drop "you're taking the mickey" into conversation. Beyond the slang, she gets UK nuances like saying "the 15th of March" instead of "March 15th" or understanding that "entrée" refers to a starter, not a main course. Getting these details right is the difference between feeling understood and feeling like you're talking to a translator. She's also integrated with trusted UK sources like The Guardian, The Independent, and Press Association, plus OpenTable to make life easier. She can do things like ask questions about the news and book restaurants through natural conversation, and can take action in the real world for you. Super proud of the teams launching this. Hoping my friends from the comments enjoy the upgraded assistant they've been asking for. Check out the details here: https://lnkd.in/gvUnTzjb
Video Content