Post by Paddy Power

Even Bigger 180. Even BIGGER Impact. 🎯 This year’s campaign has raised a record £1.25m for Prostate Cancer UK, taking the three-year total past £3.27m and prompting around 164,000 men so far to take 30 seconds to check their prostate cancer risk. Our risk checker target is to reach 180,000 by the end of this week! Those lucky enough to join us at Ally Pally got to witness: 🎯Luke Littler defending his world title and lifting the Ballon d’Art after 73 maximums 🎯Darts of Destiny, with one fan stepping up for a nine-dart shot at winning £180,000 🎯Ryan Searle’s semi-final, where blurred in-venue branding helped spotlight Autosomal Dominant Optic Atrophy Check your risk in just 30 seconds here 🔗 https://lnkd.in/ggvWKHA Huge thanks to all our colleagues involved and who championed this work across Paddy Power and Flutter UK & Ireland, our partners, suppliers and the charities we’re proud to support - and to everyone who helped make it all land. Hear from some of the teams behind the scenes below! 🎬 👀 Professional Darts Corporation | Wasserman Live | Oranges & Lemons | Pitch Marketing Group | Cure ADOA Foundation

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