Post by Pablo Petovel

🤳 [SOCIAL & CREATOR] 🇺🇾 🇧🇷 🇦🇷 🇲🇽 🇵🇷 🇨🇷 Estas son las 18 campañas de América Latina finalistas en una categoría que cada vez en más importante. 🇧🇷 Brasil "Donate to Play" | Grupo Pulsa (Publicis Brasil) Healthcare · Social Behaviour "CIF Clean My Name" | CIF (Droga5 São Paulo) Audience Targeting & Engagement Strategies · Social Behaviour "You Are Not Your Selfie" | Natura (Africa Creative) Audience Targeting & Engagement Strategies · Social Purpose "The Triangle Theory" | Doritos (AlmapBBDO) Brand Storytelling "The WhatsApp Saga" | BIS (DAVID São Paulo) Creator Collaboration "S.A.B." | Brahma (Africa Creative) Community Building "Cover It" | UNAIDS (Africa Creative) Content Placement · Social Behaviour "R2R←" | Brahma (Africa Creative) Co-Creation & User Generated Content "Uberlândia E.C." | Uber (Wieden + Kennedy São Paulo) Sponsorship & Brand Partnership "Code Her" | O Boticário (AlmapBBDO) Social Purpose "Re-Commerce Atacama" | VTEX + Desierto Vestido + Fashion Revolution (Artplan) Social Purpose 🇦🇷 Argentina "The Most Epic Watch Party Group" | Lay's (SlapGlobal Buenos Aires) Brand Storytelling · Innovative Engagement of Community · Multi-Platform Social Campaign "Stella Locad Guides" | Stella Artois (In-House) Innovative Engagement of Community "The Originals Fake Collection" | Renault (Publicis Buenos Aires) Market Disruption 🇲🇽 México "The Fandom Comeback" | Tecate Titanium (LePub | Mexico City) Audience Targeting & Engagement Strategies · Community Building 🇵🇷 Puerto Rico "UVA UVA Bombón" | UVA App (de la cruz Ogilvy) Real-Time Response · Social Commerce · Challenger Brand 🇨🇷 Costa Rica "Accent RResistance" | Imperial (Garnier) 📽 El video case 👇 Co-Creation & User Generated Content 🇺🇾 Uruguay "GIFCommerce" | Tata (VML Montevideo) Cultural Engagement =========== 📨 En LONG LIVE THE COPYWRITER, mi Newsletter, datos y análisis de las campañas más importantes del mundo. ✍ https://lnkd.in/dUVNQtuV ===========

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