Post by Jed Mahrle

Just got my hands on GTM Studio from ZoomInfo. I heard about this months ago, and I’ve been HYPED for it. In this vid, I covered the new Waterfall Enrichment. (tons more vids coming out soon on the additional features) Now, when you’re missing an email, mobile number, or any other datapoint: - ZoomInfo queries 40+ data vendors simultaneously - Scores every result based on recency, accuracy, and source reliability - Returns the highest-quality match (not just the first one found) They approach waterfall enrichment differently. It’s not “first match wins”. Most waterfall setups – Stop at the first answer – Burn credits – Require manual configuration – Create unpredictable costs ZoomInfo’s approach: – Best match wins – Intelligent scoring across all sources – Included in GTM Studio (no extra credits, no setup) – Right-click → enrich → done More GTM Studio videos coming soon as I keep testing. LMK your questions, and if there's anything else you want me to review in GTM Studio! #sales #zoominfopartner

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