Post by OOm Singapore

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Google just made follower count a visibility signal and it changes how brands need to think about social media. Google launched Search Profiles. It's a page inside Google Search where creators can display their articles, videos, and social posts in one place. Visitors can follow that profile directly. When they do, that creator's content appears more frequently in Google Discover. Access requires a minimum of 100,000 followers on Instagram, YouTube, or X, or 300,000 on TikTok. The feature is US-only at launch. For marketing managers and business owners in Singapore, the signal is clear: audience size is becoming infrastructure. Google is building a visibility system that rewards creators with established followings. Brands that treat social media as optional are going to feel this. The time to build is before the feature arrives, not after. Follow our page for updates on Google, SEO, and digital marketing strategy. #OOmSG #GoogleSearch #SEOStrategy #DigitalMarketing #SocialMediaMarketing #ContentMarketing #GoogleUpdate #SEOTips #CreatorEconomy #LinkedInMarketing #MarketingSingapore

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