Post by Ogilvy

Today's patients are empowered. They're using digital tools, online communities, and direct pathways to make health decisions the same way they choose a lifestyle brand. The doctor is no longer the only gatekeeper — and your marketing strategy needs to reflect that. Join us at #CannesLions for #OgilvyOn — Health, where leaders from GSK, Colgate, Abbott, Lilly Direct, and The 4A's will explore what it truly means to put the consumer first in healthcare marketing. 🗓️ Monday, June 22 ⏰ 12:00 PM 📍 Ogilvy Terrace RSVP 👉 https://okt.to/Go9CYT #OgilvyCannes Ogilvy Health #HealthMarketing #CannesLions Raakhi Khera Sippy Sophie Bailly Maitre Justin Thomas-Copeland Melissa Brotz Deborah D. Mario Muredda