Post by Odelia Ntiamoah

Director Corporate Affairs and Institutional Advancement GIMPA | Strategic Communications & Reputation Advisor to Governments & Multilaterals | Author | Speaker: BBC Big Talk | Interviewed 8 presidents

In 2013 they took a journey together; to develop apartments for clients in Takoradi . It took all their savings and it was completed in 2017. They completed the project only to find that their target market did not exist there anymore. Wow! Comfort van den Berg née Sarkodee-Addo and Jos van den Berg prayed about what looked like a wasted investment. They decided to then turn the space into an apartment #hotel. A catchy name was the next thing the couple decided to look at. A name for a hotel that will make people wonder. They settled on "Red Mango". Today, they have not less than 6 awards in the past 4 years including one from Booking.com. A lot of important people have slept there and during the covid times when almost all hotels in the country were struggling they were fully booked all the time. Their secret is good customer care and a real home away from home treat. Comfort said something that was striking: "when the project was completed the market was not there, so we had to reinvent ourselves and find something else to do with it". "I will advise entrepreneurs to always use what they have. Dont wait for a perfect condition". This is one of the companies whose full story will be told soon on the joy business van on JOY FM and JOY NEWS soon. #customerjourneys #customerexperience

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