Post by Nike

Every detail matters on football’s biggest stage ⚽ Nike teams at pop-up Boot Shops in Beaverton, New York and Mexico City work around the clock customizing boots for the world's top players. We're talking more than 600 specialty requests, each fulfilled in an average of just 24 hours 🤯 “When athletes told us they needed faster access to customization and modifications during the tournament, we listened,” says Lauren Frattali, Senior Director, Global Sport & Athlete Moments. Check it out: https://lnkd.in/gX5p3EZe #NikeFootball #JustDoIt #Innovation

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