Post by News Corp Australia

The latest Ipsos iris rankings confirm News Corp Australia remains the nation’s number one publisher of news and information, reaching 81.7% of online Australians in April. That’s 18.43 million people engaging with our trusted network of news and lifestyle brands, 3.4 million more than the nearest competitor. What stands out most is the depth of engagement behind that reach: ▪️138 browser page views per person across our network ▪️56 minutes spent per person on our news sites ▪️More than 90 million video views in April alone Across the portfolio, audiences continued to show up for premium, trusted content: ▪️news.com.au reached 11.52 million Australians and delivered 56 million video views ▪️taste.com.au reached 4.3 million Australians ▪️SuperCoach recorded an impressive 161 minutes spent per person ▪️Tubi audience growth climbed 39% year-on-year Managing Director and Publisher Free News and Lifestyle Pippa Leary said: “In April, our network of trusted news and lifestyle sites reached 81.7 per cent of online Australians, with 18.43 million people visiting and consuming an average of 138 browser page views per person... That combination of scale and depth of attention delivers outcomes for clients.” These results reflect the strength of Australian storytelling, the value of trusted journalism, and the power of highly engaged audiences across every platform. Congratulations to all the editorial, product, commercial and audience teams behind another outstanding result. #NewsCorpAustralia #Ipsosiris