Post by Netflix

As the world watches how Mexico throws a party on every street, we're celebrating too — because Juan Gabriel: The Ballad of Alberto just earned Netflix Mexico its first-ever Cannes Lions award. That win belongs to a campaign as big as the man himself. Last year, Netflix brought Juan Gabriel home — one last time. His legendary 1990 Palacio de Bellas Artes concert, remastered and unseen by most, returned to El Zócalo open to everyone. No ticket. No barrier. Just music, memory, and 170,000 fans singing every word under the Mexico City sky. It became the largest live event in Netflix history at a single venue. Because that's what Juan Gabriel always did: he broke barriers. An unknown teenager named Alberto became Mexico's greatest recording artist — and Netflix told that story the only way it deserved to be told. Loudly. Beautifully. Together. Juan Gabriel: Debo, puedo y quiero now available only on Netflix. #CannesLions #JuanGabriel #Netflix #NetflixMexico #Cannes2025

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