Post by Nate Fochtman

Name: Emily Griffen bottled her first hundred cases of Brewt's Inc. Bloody Mary mix in her parents' garage
Uploaded: 2026-07-01T13:16:28.027Z
Channel: Nate Fochtman
Description: Emily Griffen bottled her first hundred cases of Brewt's Inc. Bloody Mary mix in her parents' garage in Grand Rapids. No investors. No test market. Just a recipe she'd been making at pool parties in

Founder | Strategic Guidance + Controlled Market Activation | Host & Producer, Ready To Drink & The Leaders’ Arena Podcasts

Emily Griffen bottled her first hundred cases of Brewt's Inc. Bloody Mary mix in her parents' garage in Grand Rapids. No investors. No test market. Just a recipe she'd been making at pool parties in LA that friends kept telling her to sell. She flew back to Michigan with her co-founder, self-labeled every bottle, and brought a banner to a local food and wine trade show. They sold out in two days and signed a distributor twenty days later. That's Brewt's. Ten years bootstrapped, no outside capital, now sitting in over 2,400 stores including 1,000-plus Walmart doors and 900-plus Kroger. Every CPG founder wants the scale. Fewer are willing to start in a garage. Full episode with Emily Griffen and Courtney Clark on the Ready To Drink Podcast: Spotify | Apple Podcasts | YouTube | ReadyToDrinkPodcast.com

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