Post by Nataly Kelly

In 1954, experts predicted human translators would be obsolete within 3-5 years. That was 70 years ago. Today, the translation industry is worth over $60 billion. Not only did translators survive. An entire industry has thrived. Here's what most people get wrong about AI: They do simple math. Addition: "This tool will help me do more." Subtraction: "This tool will take away my job." But major technology shifts don't work that way. They never have. Not with the printing press. Not with the automobile. Not with the computer. Not with the internet. And certainly not with AI. The equation isn't your job minus AI. Or your job plus AI. It's your job, and your entire profession, *multiplied by* AI. Which means... entirely different jobs will keep emerging. I first gave a keynote on this topic back in 2018 in Budapest. Most of those predictions still hold true today. In my latest Making Global Work edition, I share: → Why predictions about technology consistently miss the mark → What Ray Kurzweil told me about musicians and synthesizers → How creative industries from music to design to writing have grown, not shrunk, with automation → The one thing that separates machines from humans (it's not intelligence) → Why companies that view AI only as cost savings are asking the wrong (non-strategic) question The future belongs to the value-creators. That's as true with AI as it was without. Read on below.👇