Post by Nasdaq Entrepreneurial Center

For high-growth entrepreneurs, success often comes down to one thing: your ability to negotiate what you need, whether that’s capital, partnerships, talent, terms, and/or trust. Yet most founders are never formally trained in negotiation. The result? Missed opportunities, unfavorable terms, and value left on the table. At the Nasdaq Entrepreneurial Center we are excited to welcome Attia Qureshi (University of Michigan) and John Richardson (MIT), authors of the forthcoming book Never Settle: Persuasion and Negotiation Skills to Get What You Want. Drawing on decades of teaching at top institutions — and insights from high-stakes environments including FBI hostage negotiation and U.S. State Department negotiations — this session will focus on how founders can turn negotiation into a practiced, repeatable skill. Designed specifically for entrepreneurs navigating investor conversations, enterprise deals, and strategic partnerships, this conversation goes beyond theory to explore how negotiation actually plays out under real-world pressure. If you're a founder who wants to stop leaving value on the table, this one is for you. Register today → https://lnkd.in/eYFvC-GQ #Entrepreneurship #Negotiation #FounderDevelopment #Leadership #NasdaqCenter

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