Post by Mucker Capital

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How do you make sure a follow-up actually moves an enterprise deal forward? David Mackay of D9Y explains the difference between a continuance and an advance. A continuance simply adds more time to the sales process. To turn it into an advance, ask: What are we going to do when we get back together? Who is going to be in that meeting? What should we prepare? And if a prospect says they love the product but still cannot prioritize it, you may not have established enough value or reached the person who can reprioritize those resources. Watch the full webinar on enterprise sales: https://lnkd.in/eeJ7ZysQ

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