Post by Movers+Shakers

Name: Huge kudos to E.L.F. BEAUTY for earning TWO GOLD Shorty Awards Honors for our Halo Gloss campaign.
Uploaded: 2026-05-21T21:33:00.109Z
Channel: Movers+Shakers
Description: Huge kudos to E.L.F. BEAUTY for earning TWO GOLD Shorty Awards Honors for our Halo Gloss campaign. 🏆 Use of Viral Content 🏆 Fashion & Beauty Last year, e.l.f.'s community started a playful new tr

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Huge kudos to E.L.F. BEAUTY for earning TWO GOLD Shorty Awards Honors for our Halo Gloss campaign. 🏆 Use of Viral Content 🏆 Fashion & Beauty Last year, e.l.f.'s community started a playful new trend on social, where they were turning empty Halo Glow bottles into giant DIY lip glosses. So e.l.f. did what e.l.f. does best and jumped into action. We created organic content for the feed, hosted e.l.f.’s biggest TikTok Live ever, and dropped a limited edition DIY Halo Glow Lip Gloss Kit, exclusively on TikTok Shop. Learn more about it here: https://lnkd.in/gZi7_2_3 Shoutout to our friends at e.l.f.: Kory Marchisotto, Jennie Laar, Laurie Lam, Ashley Rosebrook, Neiv Toledano, Brooklyn Boston, Laura Otani, and Mickenzie Noguera. And to the movers and shakers who brought it to life: Evan Horowitz, Geoffrey Goldberg, Justin Adelman, Matt Lourie, Emily Larsen, Kaitlin Rodriguez, Caitlin Woods, Renee S., Rylee Maron, Tamara Baskin, and Sydney Small. #ShortyAwards #SocialMediaMarketing #CommunityManagement

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