Post by Mountain View

Name: During “It’s Not All Cold Calls! The Creative Side of Real Estate Development”, Sherif Saleh , Manag
Uploaded: 2026-06-06T13:01:04.728Z
Channel: Mountain View
Description: During “It’s Not All Cold Calls! The Creative Side of Real Estate Development”, Sherif Saleh , Managing Director of Mountain View International & Commercial Business, joined M Abdallah Sallam , Presid

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During “It’s Not All Cold Calls! The Creative Side of Real Estate Development”, Sherif Saleh , Managing Director of Mountain View International & Commercial Business, joined M Abdallah Sallam , President & CEO of Madinet Masr, in a conversation moderated by Rana Arafa. The discussion highlighted the growing role of creativity in real estate—from shaping experiences and building emotional connections to creating communities that people genuinely aspire to be part of.

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