Post by Miroljub Nenadovic

Passion for brands, consumers and people

πŸ‡©πŸ‡ͺ Campaign Premiere: "A Masterpiece of Japanese Harmony" πŸ₯ƒβœ¨ This is a profoundly exciting day for Suntory Global Spirits! πŸš€ I'm incredibly proud to announce the premiere of our new, locally-developed media campaign for Hibiki Whisky, titled "Ein Meisterwerk Japanischer Harmonie" (A Masterpiece of Japanese Harmony). Today marks the launch of the Hibiki brand's first-ever media campaign in Germany. Driven by our expert local team, this campaign is a beautiful celebration of the delicate harmony and meticulous craftsmanship that defines every drop of this exceptional Japanese Blended Whisky. It's an elegant invitation for the luxury spirit drinker to pause, appreciate the passage of time represented by the iconic 24 facets of the bottle, and find balance in life's most exquisite moments. While we are kicking off the premiere right here in Germany, utilizing different film cuts and assets across our media mix, we believe this narrative has the power to resonate with discerning luxury audiences around the world. 🌍 A huge thanks to our brilliant agency partners from Lure for bringing this vision to life. Special recognition goes to the key creatives involved David Incorvaia, Hugo Heimpel and Maike SchrΓΆder I'm happy to hear your feedback on the campaign's beautiful aesthetic and its message of harmony.πŸ‘‡ #Hibiki #EinMeisterwerkJapanischerHarmonie #JapaneseWhisky #SuntoryGlobalSpirits #PremiumSpirits #LuxuryMarketing #PrestigeBrands #Harmony

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