Post by Miranda Dodson

Co-Founder, FOTS Career Solutions | Resume & LinkedIn Writing | Business Writing, Hiring Content & Online Presence Support

A lot of strong businesses don’t have a service problem. They have a clarity problem. ✍️ Someone finds your business online and makes a quick judgment from a few small things: ⭐ Your reviews 💬 How you respond to those reviews 🌐 Your website wording 📍 Your Google Business Profile 📩 Your follow-up emails 🧾 Your service descriptions That wording can either build trust… or make a good business look unclear, outdated, or hard to understand. That’s one reason we started FOTS Career Solutions. We help job seekers, professionals, and small businesses with practical writing support — resumes, LinkedIn profiles, review responses, outreach emails, business presence copy, and customer-facing messages. Nothing overcomplicated. Just clearer writing that helps people understand who you are, what you do, and why they should trust you. For business owners — what piece of writing do you think gets overlooked the most?