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"Intimate and design-forward" is a vibe. And as much as we love a good vibe, AI does not. It can't recommend a vibe. This past month, our writer Jennifer Glatt spoke with Georgie Downie, co-founder of Watermelon Ghost, about how independent hotels can make their specific identity readable to AI search without losing what makes them distinctive. She also spoke with Amy Michaelson Kelly, co-owner of The Radical in Asheville, about what it looks like to build a hotel its neighborhood actually considers essential. Plus! Joe "Mr. Hotel" Hollier gives advice ahead of storm season, and Ira Vouk, MBA, the founder behind AI Hospitality Alliance (AIHA), gives essential insight on adopting AI into your operations. We've got the best of this month's tips wrapped up with a bow here: https://lnkd.in/gdGfNshq ✍ Jennifer Glatt

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