Post by Michael Kors

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We are pleased to welcome Corey Moran as Chief Marketing Officer for Michael Kors, effective today, Monday April 6.    This is an important and exciting step for the brand, as Corey will oversee an integrated marketing organization encompassing brand communications, content creation and consumer data analytics. This new role will help us increase revenues from customer acquisition efforts by aligning Michael Kors’ Jet Set lifestyle image and fashion product storytelling with its data analytics and consumer engagement strategies.    Corey is a highly respected marketing leader with deep experience across fashion, luxury, beauty and consumer brands. He joins us from Google, where he served for almost ten years, most recently as Head of Industry for its Fashion and Luxury segments.     As Corey shared, “bringing together brand storytelling, consumer engagement initiatives, and data creates an opportunity to build stronger connections with consumers while driving meaningful business results.” This philosophy will be central to how we continue to evolve our marketing capabilities and strengthen the Michael Kors brand globally.    #MichaelKors

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