Post by Mastercard

A viral moment can fill every table. Building a business that lasts takes something more. When Morena's Kitchen & Bar opened in Queens, the Jorge family poured everything they had into sharing generations of Dominican recipes with their community. Then a visit from a food creator introduced millions of new people to their restaurant — bringing opportunity, along with the challenges of keeping up with demand. For many small businesses, social media success isn't the finish line. It's the start of a new chapter that requires the right tools, resources and support to grow sustainably. And as a boost to help with financial challenges like these, Mastercard awarded Morena’s Kitchen and Bar a surprise $10,000 grant to grow. Read how one family is turning viral attention into long-term staying power: https://lnkd.in/em9cqGfC #MastercardNewsroom