Post by MarTech Pulse

Turning every screen into a revenue opportunity! Spectrio has partnered with Screenverse to power programmatic digital out-of-home (DOOH) monetization across its enterprise digital signage network. “This partnership reflects our shared vision to bring modern advertising infrastructure to every connected screen,” said David Weinfeld, CEO of Screenverse. This collaboration enables Spectrio partners to generate incremental, brand-safe ad revenue per screen offsetting costs and boosting ROI while connecting advertisers to premium, context-driven environments. Ron Levac, Chief Innovation Officer added “Partnering with Screenverse allows us to offer our customers access to top tier campaigns—turning every screen into a monetizable media opportunity.” Want to see how Spectrio and Screenverse are redefining the value of every digital display? The new era of monetized signage is here:- https://lnkd.in/dXsSzMS9 #Spectrio #Screenverse #DOOH #ProgrammaticAdvertising #DigitalSignage #AdTech #Innovation #DigitalTransformation #bestplacetowork #martechpulse