Post by Marque & Brew

Being trusted to shape a business school from day one carried weight. Not because of scale or money, but because this name would stay with students long after they left. We studied over a hundred schools, explored hundreds of names, and shaped an identity that felt right the moment it landed. Walking into the campus and seeing the yellow interiors, the typography, and the logo holding its place on the walls, the work felt complete. We’ve worked on many brands. But this one stayed. A small love letter to a city that believed in us. ASMi Business School Techno India Group

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