Post by Maria Pletnjow
CxO Communications @Siemens
What happens when a CEO, an Artistic Director and a cellist meet in an opera house? They shoot a video about the Sound of Science! 🎥🎶 In his LinkedIn format "A Walk with Cedrik", Siemens Digital Industries CEO Cedrik Neike teams up with one or two experts to bring Siemens technologies to life in a way that’s tangible, entertaining and easy to understand for a non-tech audience. Yesterday’s shoot at the Bayerische Staatsoper focused on its "Digital Twin" - a virtual copy that simulates the opera house’s unique acoustics. This enables conductors, musicians and concert-goers to see and hear how every arch, wall and seat shapes the sound experience - before ever setting foot in the building! 👂 Having written the script, together with the brilliant Thomas Kießling , it was so cool to watch our words come alive on set. A huge thank you to everyone who made this such a fun and inspiring experience! Prof. Dr. Stephan Frucht Karen De Meyer Johannes Behringer Nicole Ellis Marcus Kilian Dominik Bedat Anne K.