Post by Marcus Frantz

WE LIVE LIGHT! We think in new ways.   The next milestone in our digital transformation.   For us, digital transformation is not an IT project — it is a strategic program for sustainable added value and growth.   Together with our partner SYBIT, we at Zumtobel Group have turned precisely this ambition into reality: A multi-brand commerce platform that consistently brings together growth, customer experience, and international scalability.   The challenge was anything but trivial: To transform a historically grown, heterogeneous digital landscape — with different markets, requirements, and brand worlds — into one shared, future-ready foundation.   What this once again confirmed: Transformations like this are not a sprint, nor are they isolated initiatives. They require ownership, a clear target picture — and above all, the courage to think long term.   Today, we stand on a platform that: positions our brands significantly stronger in the digital space makes commerce and self-services internationally scalable, and lays the foundation for new digital business models   A big thank you to SYBIT for this collaborative, trust-based, and highly professional partnership — this is exactly how real transformation success is created.   For anyone who would like to dive deeper: I can highly recommend the success story (in german): http://syb.li/W78m50YY9Zq   #DigitalTransformation #CustomerExperience #Leadership #ZGteam #sybit