Post by Marco Lee

Retail Banking Marketing | Segment Propositions | Wealth Management | Business Planning & Management

In Chinese culture, family forms the heart of society, cherishing filial piety and providing nurture, support, and connection across generations. Legacy is a powerful expression of care and love, handed down through the ages, whether in material wealth, cultural traditions, treasured knowledge, or lasting inspiration for future generations. As part of our Global Bancassurance Campaign, Standard Chartered and Prudential Hong Kong are proud to present “My Family Legacy” (家傳之「保」). This TV programme features three heartfelt stories shared by our celebrity hosts, exploring the hard work, sacrifices, and values of the previous generation, and reflecting on how parental influence has shaped their own journeys. With the same commitment to everyone, Standard Chartered partners with Prudential, offering 300 years of trusted experience in wealth accumulation and legacy planning. Together, we empower families to preserve and grow their legacies, so that loved ones can thrive for generations to come. Don’t miss “My Family Legacy” airing on TVB Jade, October 5, 12, and 19 at 9:30pm. Tune in to experience inspiring stories of heritage, resilience, and love — right on time. Gautam Duggal Haymans Fung Priscilla Ng Jacqueline Choi Ivan Choi Tracy Leung Alson Ho Edmond Hui Melody Yuen Evelyn Loh Alice Chan Michelle Lee Iris Ma Natalie Ng TVB (Television Broadcasts Limited) Carman Ng

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