Post by M&G

You might’ve seen us in The Sunday Times at the weekend as Evan Bogart shared how our investment helped engineer record-breaking songs. Now, we’re continuing the story…​ Seeker Music is redefining how music catalogues are used, valued and transformed, with creativity at its core. ​ With over 17,000 songs in its catalogue, 38 tracks in Spotify’s Billion Streams Club, and a record-breaking hit tied for the longest-running No.1 on the US Billboard Hot 100 – this is the story of Seeker Music. ​ Joining us in the studio were Evan, Seeker's Chairman John Smith, Asset Management Investment Director Stéphane Rummelhard, and Life Investment Office Oversight Analyst Kate Russell, CFA.  ​ Together, they explored Seeker Music’s evolution and how M&G became part of the music industry. ​ Seeker Music showcases our unique business model, with majority funding from our £128 billion Prudential With-Profits Fund –which democratises access to investments in real estate, infrastructure and private companies through its £64 billion PruFund – and actively managed by our Asset Management's Private Markets experts. ​ 🎬 Link to the full vodcast in the comments.  ​ #MandGSeekerMusic Fund figures correct as of year ending 31 December 2024.

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