Post by Maike Gossen

📝 In our latest work published in Business Strategy and the Environment, we used an exploratory mixed-methods design to assess the adoption of sufficiency practices in sustainability-oriented companies in Germany, Austria, and Switzerland. 📢 It turns out that internal sufficiency practices focus on aligning organizational culture and leadership with sufficiency principles, alongside adjustments to production processes. Externally, companies emphasize customer engagement and contributions to systemic change. Among the enablers of implementing sufficiency practices, commitment, knowledge, and values of organizational members stands out. Challenges include resource constraints, profitability tensions, and limited political support. In addition, the study highlights strong normative and competitive benefits. 👉 Link to OA publication: https://lnkd.in/dVYnF3V3 🙏 Thank you Laura Niessen-Wade, Dr. Lisa Sophie Walsleben, Laura Beyeler and Emelie Scheurer for this great collaboration! And to DBU Deutsche Bundesstiftung Umwelt for funding our project "Maßvoll Wirtschaften" (https://lnkd.in/dUdNWDFp)