Post by LUMOLEX

Your brand might already be showing up online - without you even knowing it. And it happens more often than you think. An OECD report shared a case where a UK SME found 2,400 fake listings of its products across 42 platforms. I will repeat. 2.400 listings! All of them were using the company’s trademarked name and designs. By the time you notice these situations the effects can already be visible: • Unauthorized sellers pushing prices down • Copies damaging trust in your brand • Traffic going to imitators • Customers confused about what’s real. If your brand has value, it’s worth copying by others (the easiest way is online). Companies that establish systematic monitoring of their trademarks, products, and designs are far better positioned to protect their reputation, customers, and revenue. How does your company currently track where its brand or products appear online? At Lumolex, we are open to hearing the challenges you are facing today in order to support you better tomorrow. Share your challenge through contact form on www.lumolex.eu