Post by Leonardo Marra

APAC-China Head of Sales | Host of The International Business Podcast | Writing on Asia, Careers, and Intercultural Business

On this episode Leo interviews Richard Zeissig, Managing Director. He is setting up GO German Orthopedic Implants GmbH, a new subsidiary of the Waldemar Link GmbH & Co. KG dedicated to emerging market sales with a special product range and business model. Products are primary joint replacement implants and instruments as well as ancillary orthopedic products. Here he will talk about pros and cons of using a distributor model versus a direct sale one. How to drive sales applying global marketing strategies locally ✈️ Subscribe to The International Business Podcast on your favourite platform, show is over 10 channels from Spotify to Apple Podcasts. International guests on every Monday. Links in the comments ⬇️⬇️⬇️ Are you an international professional with an engaging story? Connect with Leonardo Marra and come on the show. Surround yourself with peers and learn from them. #internationalbusiness #podcast #sales

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