Post by L.E.K. Consulting

Sustainability is becoming a core packaging design and sourcing challenge across Europe. L.E.K. Consulting’s latest European Brand Owner Packaging Survey shows companies increasingly balancing circularity goals with operational feasibility, consumer usability and commercial discipline as sustainable packaging becomes a baseline expectation. In Part 2 of our packaging series, Carmen Morales Garcia and Karin von Kienlin explore how regulation, packaging redesign and supply chain pressures are reshaping sustainable packaging strategies across Europe. Read the article: https://bit.ly/4xr6prM #LEKIndustrials #Packaging #SustainablePackaging #PPWR #PackagingTrends #Circularity