Post by the LEGO Group
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Ever wondered what makes an ideal partnership? We just collaborated with GRAMMY award winning artist Olivia Rodrigo to create five LEGO® sets defining every era of her incredible career. It’s the first time we’ve created multiple sets with a music artist. We think it’s a match made in LEGO brick heaven, so we wanted to share a little bit from behind the scenes on how it all came together: 1) We worked with Olivia to capture defining moments from songs, tours, festival stages as well as some of her personal passions. 2) We used our joint love of hidden details, meanings and secret clues to make sure there’s a story in every piece – Easter eggs are a big part of this collaboration. 3) And, of course, we talked to her fans to help us understand what inspires them. Some things just click. LEGO bricks and Olivia Rodrigo? Built 4 U The sets aren’t out until August. We won’t give away too many Easter egg spoilers right now but we will just drop this here: honeybee. Read more: https://lnkd.in/eAmiRe9Z
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