Post by Kelly Edwards

Name: Coca Cola™ is a brand recognized worldwide, but what truly sets its marketing apart? I had the oppor
Uploaded: 2026-06-24T21:20:31.404Z
Channel: Kelly Edwards
Description: Coca Cola™ is a brand recognized worldwide, but what truly sets its marketing apart? I had the opportunity to speak with Arnab Roy, Global Category President of Coca Cola™, about the work underneath t

Partner at Bain & Company

Coca Cola™ is a brand recognized worldwide, but what truly sets its marketing apart? I had the opportunity to speak with Arnab Roy, Global Category President of Coca Cola™, about the work underneath the surface and how he's thinking about creativity in the age of AI. #CannesLions2026.

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