Post by Kao

📢 Introducing Our Latest Innovation 💧Kao has announced the development of Water Capturing Skin technology, a new moisturizing technology inspired by the skin's natural moisturizing factors (NMF)✨ Kao confirmed that a specific combination of NMF-derived substances enables the stratum corneum to draw in surrounding moisture, resulting in an increase in moisture content over time. Unlike conventional moisturizing approaches that replenish and retain moisture, Water Capturing Skin technology draws in surrounding moisture and increases stratum corneum moisture content through a specific combination of substances contained in NMF. Kao will continue to advance skincare technologies that deliver a greater sense of hydration. Learn more in the full news release: https://lnkd.in/ezJx77Bk