Post by K.D. Feddersen Distribution

Today marks the start of the world’s biggest football tournament. Over the coming weeks, billions of fans will be watching the matches, celebrating goals and experiencing unforgettable moments. But whilst the players are in the spotlight, there is a lot going on behind the scenes. Modern stadiums rely on countless plastic applications – from seats and LED displays to cable systems, safety barriers and reusable cups. To mark the start of the tournament, we are launching a new series in which we showcase the materials that make the match-day experience possible in the first place.

Video Content