Post by Julian Müscher

CATCH THE VIBE – our new campaign with PUMA Group and Céline is live! Together with exceptional artist Céline and our partner PUMA, we’re celebrating the power of authenticity and style. With over 100 million streams and collaborations with legends like Herbert Grönemeyer and Ufo361, Céline has truly made her mark  – but she’s never lost her grounding. That’s exactly what connects her and Deichmann: staying real, no matter how big the stage. Because for us, fashion should be for everyone - not just the few. And in serving the people, Paderborn is every bit as good as Berlin. A huge thank you to everyone who poured their heart into this project with creativity, passion, and a true hands-on mentality. You made the vibe come alive. 💚 Danijela Wiese Mounir El Ghouat Alexia Kafritsas Ilke Ulusoy Britta Brinkmann Martha Lassotta Jorma Teichmann Alina Sicking Sarah Diemerling Kiara Malik Isabella Oeckl Alia Marie S. Lena Winkler Vivian David Felix Zimmermann Shari Schoppet Christine K. Elias de Fries Mara Becker Vanessa Schrandt Sandra Westermann Marina Merhoff Rosa Aiello Matthias Riese Tobias Rohwetter Jens Fröhlich Benjamin Zech Sebastian Mowka saymyname GmbH Jonas Kaltenkirchen Alexandra Grira Ferdinand Koch Markus Grün Oliver Cantoria Maren Ilenseer #CATCHTHEVIBE #Deichmann #PUMA #Céline #Authenticity #ServingThePeople #Teamwork #Campaign

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