Post by Josera petfood
6,179 followers
š£ļø Pet food manufacturers talk about trends. š” We develop accordingly. As the industry's first B2P company (Business to Pets, Planet & People), we align our product development with what partners and end consumers actually demand today. š¾ The global pet food market is growing ā with concentration in segments where quality, transparency and targeted nutrition are purchase-deciding factors. By 2035, the market is projected to reach USD 247.7 billion (Future Market Insights, 2026), driven by premiumization and life-stage nutrition. With new products from our Super Premium Dry Dog Food and Meat Lovers ranges, we are investing directly in these segments. Monoprotein, life-stage formulas for puppies and the senior market, which is growing disproportionately across all major European markets, have become standard expectations. The same applies to plant-based alternatives for animals with proven intolerances. At the same time, a high meat content has become a baseline requirement. What counts in addition today: 100% transparent declaration of all meat ingredients. Our product development follows this logic directly. Every product line responds to a documented market need. Our partners receive products that allow them to position themselves clearly on shelf. šļø š¬ Talk to us Interzoo. We will show you which assortment decisions make the biggest difference today. šŖ Hall 1, Booth 1-338