Post by Jonathan Soret

Global Director of Innovation & Incubation | SAP Digital Modalities

30 minutes, 25 students of ESEI International Business School Barcelona and a powerful reality check on how Gen Z is already using AI 🤯 We dived into how I use AI, what AI at SAP looks like today, and how we can push innovation and creativity even further on our digital hub – without losing the human in the loop 💡 Most of them are daily users of Claude, Gemini, ChatGPT, Canva, Copilot, DeepSeek, HeyGen, Grammarly and more – mixing tools to study smarter, create content, design assets, write code and build presentations faster ⚙️📚 At the same time, they are brutally honest and conscious about main concerns around AI : 🧑‍💼 jobs and entry‑level roles, 🧠 over‑reliance on AI and loss of critical thinking, 🌍 environmental impact, 🔐 privacy and data usage ❗and hallucinations or inaccurate results I went there to share my experience with innovation and AI, and each time I left inspired by their curiosity, critical mindset and desire to build a responsible AI future 🙌 As always, thank you for the organisation Vladimir Kobozev, Cristal Trujillo and Valeria Bermúdez and thank you to give us the possibility to present and enjoy our job front of a nice audience in a nice place and nice atmosphere 🙏. And it was a pleasure to meet you: Phoebe Conley, Dempsey Mazur, Juan Pedro Ponce Baertl, Reagan Lancia, Ashley Carpenter, Simona Caruana, Connor Bill and Madison Trautman. #AI #GenerativeAI #FutureOfWork #StudentVoices #Innovation #DigitalTransformation #SAP #Barcelona #ESEI #AIinEducation #ResponsibleAI #DigitalHub

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