Post by Jeffery Schroeder
Founder @ Sell in Public | Employee-generated content for B2B’s
We post a LOT of content at Sell in Public. There are only 3 things bringing us inbound leads: 1. OPINIONS Everyone says this, but nobody does it. Want an easy post this week? Take a screenshot of someone's incredibly stupid tweet or video and post it with your own take. This format is KILLING on LinkedIn right now and you never run out of ideas. 2. CONSISTENCY Boring, but how else do you expect to get surface area? Posthog CEO 🦔 james hawkins literally just shitposts every single day 😭 no product mention, no 3 hour value resource, no lead magnets, nothing. And he's ripping. 3. CLAUDE CODE jk, actually the opposite. We stopped using AI for much of our own and client's posts. We've been leaving in our weird phrases, cringey misspellings, and punctuation errors and it's working really well (see pic). While teenagers are ghostwriting with AI churning their clients, we're doubling down on humans. Wrote more in-depth about this here: https://lnkd.in/eUWNhyNb